STAGE FOUR: The Pitch | 9th February

Prior to the pitch we had emailed Luis from Nana Mexico and arranged to have a meeting to discuss our three designs. We met up with him on Tuesday and showed him our van poster and final postcard designs on A3 paper.

In the meeting Luis gave us feedback on each design and told us what we could do to improve them for his franchise. 

Luis told us that he liked each of the designs and gave us some specific information about the poster design he was after. He wanted a poster with something on it that would sup up his company in a image or logo. For example, everybody knows the brand of McDonalds because of the golden arches. This gave us something to think about for our final designs, as we wanted to include a memorable element to our designs.

Luis gave us feedback on each of the designs and then decided for us to continue with the Perforated Postcard design. 

The Pitch Meeting

Below is our design that we presented to Luis from Nana Mexico and he gave us feedback on the design for us to improve on before the final deadline proofs.

Feedback:

Mix up the colour schemes for the backgrounds.

Move the logo to another position.

Different choice of fonts.

Different stock images.

After feedback was given:

We have worked on some different designs and have acted on Luis' feedback that he had given us. 

Below is the design that is as close to the final design as possible. The fonts will be changed when we receive the correct fonts from Luis at Nana Mexico.